The Plastic Cling Film market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations. According to our latest research, the global Plastic Cling Film size is estimated to be xx million in 2021 from USD xx million in 2020, with a change of XX% between 2020 and 2021. The global Plastic Cling Film market size is expected to grow at a CAGR of xx% for the next five years. Market segmentation Plastic Cling Film market is split by Type and by Application. For the period 2016-2026, the growth among segments provide accurate calculations and forecasts for sales by Type and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets. Market segment by Type, covers PE PVC PVDC PMP Market segment by Application can be divided into Food Enterprises Supermarkets and Department Stores The key market players for global Plastic Cling Film market are listed below: Wrap Film Systems Lakeland Wrapex Linpac Packaging Market segment by Region, regional analysis covers North America (United States, Canada and Mexico) Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe) Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia) South America (Brazil, Argentina, Colombia, and Rest of South America) Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa) The content of the study subjects, includes a total of 14 chapters: Chapter 1, to describe Plastic Cling Film product scope, market overview, market opportunities, market driving force and market risks. Chapter 2, to profile the top manufacturers of Plastic Cling Film, with price, sales, revenue and global market share of Plastic Cling Film from 2019 to 2021. Chapter 3, the Plastic Cling Film competitive situation, sales, revenue and global market share of top manufacturers are analyzed emphatically by landscape contrast. Chapter 4, the Plastic Cling Film breakdown data are shown at the regional level, to show the sales, revenue and growth by regions, from 2016 to 2026. Chapter 5 and 6, to segment the sales by type and application, with sales market share and growth rate by type, application, from 2016 to 2026. Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales, revenue and market share for key countries in the world, from 2016 to 2021.and Plastic Cling Film market forecast, by regions, type and application, with sales and revenue, from 2021 to 2026. Chapter 12, 13 and 14, to describe Plastic Cling Film sales channel, distributors, customers, research findings and conclusion, appendix and data source.
1 Market Overview 1.1 Plastic Cling Film Introduction 1.2 Market Analysis by Type 1.2.1 Overview: Global Plastic Cling Film Revenue by Type: 2019 Versus 2021 Versus 2026 1.2.2 PE 1.2.3 PVC 1.2.4 PVDC 1.2.5 PMP 1.3 Market Analysis by Application 1.3.1 Overview: Global Plastic Cling Film Revenue by Application: 2019 Versus 2021 Versus 2026 1.3.2 Food Enterprises 1.3.3 Supermarkets and Department Stores 1.4 Global Plastic Cling Film Market Size & Forecast 1.4.1 Global Plastic Cling Film Sales in Value (2016-2026)) 1.4.2 Global Plastic Cling Film Sales in Volume (2016-2026) 1.4.3 Global Plastic Cling Film Price by Type (2016-2026) & (USD/MT) 1.5 Global Plastic Cling Film Production Capacity Analysis 1.5.1 Global Plastic Cling Film Total Production Capacity (2016-2026) 1.5.2 Global Plastic Cling Film Production Capacity by Geographic Region 1.6 Market Drivers, Restraints and Trends 1.6.1 Plastic Cling Film Market Drivers 1.6.2 Plastic Cling Film Market Restraints 1.6.3 Plastic Cling Film Trends Analysis 2 Manufacturers Profiles 2.1 Wrap Film Systems 2.1.1 Wrap Film Systems Details 2.1.2 Wrap Film Systems Major Business 2.1.3 Wrap Film Systems Plastic Cling Film Product and Services 2.1.4 Wrap Film Systems Plastic Cling Film Sales, Price, Revenue, Gross Margin and Market Share (2019-2021) 2.2 Lakeland 2.2.1 Lakeland Details 2.2.2 Lakeland Major Business 2.2.3 Lakeland Plastic Cling Film Product and Services 2.2.4 Lakeland Plastic Cling Film Sales, Price, Revenue, Gross Margin and Market Share (2019-2021) 2.3 Wrapex 2.3.1 Wrapex Details 2.3.2 Wrapex Major Business 2.3.3 Wrapex Plastic Cling Film Product and Services 2.3.4 Wrapex Plastic Cling Film Sales, Price, Revenue, Gross Margin and Market Share (2019-2021) 2.4 Linpac Packaging 2.4.1 Linpac Packaging Details 2.4.2 Linpac Packaging Major Business 2.4.3 Linpac Packaging Plastic Cling Film Product and Services 2.4.4 Linpac Packaging Plastic Cling Film Sales, Price, Revenue, Gross Margin and Market Share (2019-2021) 3 Plastic Cling Film Sales by Manufacturer 3.1 Global Plastic Cling Film Sales in Volume by Manufacturer (2019-2021e) 3.2 Global Plastic Cling Film Revenue by Manufacturer (2019-2021e) 3.3 Key Manufacturer Market Position in Plastic Cling Film 3.4 Market Concentration Rate 3.4.1 Top 3 Plastic Cling Film Manufacturer Market Share 3.4.2 Top 6 Plastic Cling Film Manufacturer Market Share 3.5 Global Plastic Cling Film Production Capacity by Company 3.6 Manufacturer by Geography: Head Office and Plastic Cling Film Production Site 3.7 New Entrant and Capacity Expansion Plans 3.8 Mergers & Acquisitions 4 Market Analysis by Region 4.1 Global Plastic Cling Film Market Size by Region 4.1.1 Global Plastic Cling Film Sales in Volume by Region (2016-2026) 4.1.2 Global Plastic Cling Film Revenue by Region (2016-2026) 4.2 North America Plastic Cling Film Revenue (2016-2026) 4.3 Europe Plastic Cling Film Revenue (2016-2026) 4.4 Asia-Pacific Plastic Cling Film Revenue (2016-2026) 4.5 South America Plastic Cling Film Revenue (2016-2026) 4.6 Middle East and Africa Plastic Cling Film Revenue (2016-2026) 5 Market Segment by Type 5.1 Global Plastic Cling Film Sales in Volume by Type (2016-2026) 5.2 Global Plastic Cling Film Revenue by Type (2016-2026) 5.3 Global Plastic Cling Film Price by Type (2016-2026) 6 Market Segment by Application 6.1 Global Plastic Cling Film Sales in Volume by Application (2016-2026) 6.2 Global Plastic Cling Film Revenue by Application (2016-2026) 6.3 Global Plastic Cling Film Price by Application (2016-2026) 7 North America by Country, by Type, and by Application 7.1 North America Plastic Cling Film Sales by Type (2016-2026) 7.2 North America Plastic Cling Film Sales by Application (2016-2026) 7.3 North America Plastic Cling Film Market Size by Country 7.3.1 North America Plastic Cling Film Sales in Volume by Country (2016-2026) 7.3.2 North America Plastic Cling Film Revenue by Country (2016-2026) 7.3.3 United States Market Size and Forecast (2016-2026) 7.3.4 Canada Market Size and Forecast (2016-2026) 7.3.5 Mexico Market Size and Forecast (2016-2026) 8 Europe by Country, by Type, and by Application 8.1 Europe Plastic Cling Film Sales by Type (2016-2026) 8.2 Europe Plastic Cling Film Sales by Application (2016-2026) 8.3 Europe Plastic Cling Film Market Size by Country 8.3.1 Europe Plastic Cling Film Sales in Volume by Country (2016-2026) 8.3.2 Europe Plastic Cling Film Revenue by Country (2016-2026) 8.3.3 Germany Market Size and Forecast (2016-2026) 8.3.4 France Market Size and Forecast (2016-2026) 8.3.5 United Kingdom Market Size and Forecast (2016-2026) 8.3.6 Russia Market Size and Forecast (2016-2026) 8.3.7 Italy Market Size and Forecast (2016-2026) 9 Asia-Pacific by Country, by Type, and by Application 9.1 Asia-Pacific Plastic Cling Film Sales by Type (2016-2026) 9.2 Asia-Pacific Plastic Cling Film Sales by Application (2016-2026) 9.3 Asia-Pacific Plastic Cling Film Market Size by Region 9.3.1 Asia-Pacific Plastic Cling Film Sales in Volume by Region (2016-2026) 9.3.2 Asia-Pacific Plastic Cling Film Revenue by Region (2016-2026) 9.3.3 China Market Size and Forecast (2016-2026) 9.3.4 Japan Market Size and Forecast (2016-2026) 9.3.5 Korea Market Size and Forecast (2016-2026) 9.3.6 India Market Size and Forecast (2016-2026) 9.3.7 Southeast Asia Market Size and Forecast (2016-2026) 9.3.8 Australia Market Size and Forecast (2016-2026) 10 South America by Country, by Type, and by Application 10.1 South America Plastic Cling Film Sales by Type (2016-2026) 10.2 South America Plastic Cling Film Sales by Application (2016-2026) 10.3 South America Plastic Cling Film Market Size by Country 10.3.1 South America Plastic Cling Film Sales in Volume by Country (2016-2026) 10.3.2 South America Plastic Cling Film Revenue by Country (2016-2026) 10.3.3 Brazil Market Size and Forecast (2016-2026) 10.3.4 Argentina Market Size and Forecast (2016-2026) 11 Middle East & Africa by Country, by Type, and by Application 11.1 Middle East & Africa Plastic Cling Film Sales by Type (2016-2026) 11.2 Middle East & Africa Plastic Cling Film Sales by Application (2016-2026) 11.3 Middle East & Africa Plastic Cling Film Market Size by Country 11.3.1 Middle East & Africa Plastic Cling Film Sales in Volume by Country (2016-2026) 11.3.2 Middle East & Africa Plastic Cling Film Revenue by Country (2016-2026) 11.3.3 Turkey Market Size and Forecast (2016-2026) 11.3.4 Egypt Market Size and Forecast (2016-2026) 11.3.5 Saudi Arabia Market Size and Forecast (2016-2026) 11.3.6 South Africa Market Size and Forecast (2016-2026) 12 Sales Channel, Distributors, Traders and Dealers 12.1 Sales Channel 12.1.1 Direct Marketing 12.1.2 Indirect Marketing 12.2 Plastic Cling Film Typical Distributors 12.3 Plastic Cling Film Typical Customers 13 Research Findings and Conclusion 14 Appendix 14.1 Methodology 14.2 Research Process and Data Source 14.3 Disclaimer
List of Tables Table 1. Global Plastic Cling Film Revenue by Type, (USD Million), 2021-2026 Table 2. Global Plastic Cling Film Revenue by Application, (USD Million), 2021-2026 Table 3. Wrap Film Systems Basic Information, Manufacturing Base and Competitors Table 4. Wrap Film Systems Major Business Table 5. Wrap Film Systems Plastic Cling Film Product and Services Table 6. Wrap Film Systems Plastic Cling Film Sales (MT), Price (USD/MT), Revenue (USD Million), Gross Margin and Market Share (2019-2021e) Table 7. Lakeland Basic Information, Manufacturing Base and Competitors Table 8. Lakeland Major Business Table 9. Lakeland Plastic Cling Film Product and Services Table 10. Lakeland Plastic Cling Film Sales (MT), Price (USD/MT), Revenue (USD Million), Gross Margin and Market Share (2019-2021e) Table 11. Wrapex Basic Information, Manufacturing Base and Competitors Table 12. Wrapex Major Business Table 13. Wrapex Plastic Cling Film Product and Services Table 14. Wrapex Plastic Cling Film Sales (MT), Price (USD/MT), Revenue (USD Million), Gross Margin and Market Share (2019-2021e) Table 15. Linpac Packaging Basic Information, Manufacturing Base and Competitors Table 16. Linpac Packaging Major Business Table 17. Linpac Packaging Plastic Cling Film Product and Services Table 18. Linpac Packaging Plastic Cling Film Sales (MT), Price (USD/MT), Revenue (USD Million), Gross Margin and Market Share (2019-2021e) Table 19. Global Plastic Cling Film Sales by Manufacturer (2019-2021e) & (MT) Table 20. Global Plastic Cling Film Revenue by Manufacturer (2019-2021e) & (USD Million) Table 21. Market Position of Manufacturers in Plastic Cling Film, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2020 Table 22. Global Plastic Cling Film Production Capacity by Company, (MT): 2020 VS 2021 Table 23. Head Office and Plastic Cling Film Production Site of Key Manufacturer Table 24. Plastic Cling Film New Entrant and Capacity Expansion Plans Table 25. Plastic Cling Film Mergers & Acquisitions in the Past Five Years Table 26. Global Plastic Cling Film Sales by Region (2016-2021e) & (MT) Table 27. Global Plastic Cling Film Sales by Region (2021-2026) & (MT) Table 28. Global Plastic Cling Film Revenue by Region (2016-2021e) & (USD Million) Table 29. Global Plastic Cling Film Revenue by Region (2021-2026) & (USD Million) Table 30. Global Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 31. Global Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 32. Global Plastic Cling Film Revenue by Type (2016-2021e) & (USD Million) Table 33. Global Plastic Cling Film Revenue by Type (2021-2026) & (USD Million) Table 34. Global Plastic Cling Film Price by Type (2016-2021e) & (USD/MT) Table 35. Global Plastic Cling Film Price by Type (2021-2026) & (USD/MT) Table 36. Global Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 37. Global Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 38. Global Plastic Cling Film Revenue by Application (2016-2021e) & (USD Million) Table 39. Global Plastic Cling Film Revenue by Application (2021-2026) & (USD Million) Table 40. Global Plastic Cling Film Price by Application (2016-2021e) & (USD/MT) Table 41. Global Plastic Cling Film Price by Application (2021-2026) & (USD/MT) Table 42. North America Plastic Cling Film Sales by Country (2016-2021e) & (MT) Table 43. North America Plastic Cling Film Sales by Country (2021-2026) & (MT) Table 44. North America Plastic Cling Film Revenue by Country (2016-2021e) & (USD Million) Table 45. North America Plastic Cling Film Revenue by Country (2021-2026) & (USD Million) Table 46. North America Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 47. North America Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 48. North America Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 49. North America Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 50. Europe Plastic Cling Film Sales by Country (2016-2021e) & (MT) Table 51. Europe Plastic Cling Film Sales by Country (2021-2026) & (MT) Table 52. Europe Plastic Cling Film Revenue by Country (2016-2021e) & (USD Million) Table 53. Europe Plastic Cling Film Revenue by Country (2021-2026) & (USD Million) Table 54. Europe Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 55. Europe Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 56. Europe Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 57. Europe Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 58. Asia-Pacific Plastic Cling Film Sales by Region (2016-2021e) & (MT) Table 59. Asia-Pacific Plastic Cling Film Sales by Region (2021-2026) & (MT) Table 60. Asia-Pacific Plastic Cling Film Revenue by Region (2016-2021e) & (USD Million) Table 61. Asia-Pacific Plastic Cling Film Revenue by Region (2021-2026) & (USD Million) Table 62. Asia-Pacific Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 63. Asia-Pacific Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 64. Asia-Pacific Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 65. Asia-Pacific Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 66. South America Plastic Cling Film Sales by Country (2016-2021e) & (MT) Table 67. South America Plastic Cling Film Sales by Country (2021-2026) & (MT) Table 68. South America Plastic Cling Film Revenue by Country (2016-2021e) & (USD Million) Table 69. South America Plastic Cling Film Revenue by Country (2021-2026) & (USD Million) Table 70. South America Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 71. South America Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 72. South America Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 73. South America Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 74. Middle East & Africa Plastic Cling Film Sales by Country (2016-2021e) & (MT) Table 75. Middle East & Africa Plastic Cling Film Sales by Country (2021-2026) & (MT) Table 76. Middle East & Africa Plastic Cling Film Revenue by Country (2016-2021e) & (USD Million) Table 77. Middle East & Africa Plastic Cling Film Revenue by Country (2021-2026) & (USD Million) Table 78. Middle East & Africa Plastic Cling Film Sales by Type (2016-2021e) & (MT) Table 79. Middle East & Africa Plastic Cling Film Sales by Type (2021-2026) & (MT) Table 80. Middle East & Africa Plastic Cling Film Sales by Application (2016-2021e) & (MT) Table 81. Middle East & Africa Plastic Cling Film Sales by Application (2021-2026) & (MT) Table 82. Direct Channel Pros & Cons Table 83. Indirect Channel Pros & Cons Table 84. Plastic Cling Film Typical Distributors Table 85. Plastic Cling Film Typical Customers List of Figures Figure 1. Plastic Cling Film Picture Figure 2. Global Plastic Cling Film Sales Market Share by Type in 2020 Figure 3. PE Figure 4. PVC Figure 5. PVDC Figure 6. PMP Figure 7. Global Plastic Cling Film Sales Market Share by Application in 2020 Figure 8. Food Enterprises Figure 9. Supermarkets and Department Stores Figure 10. Global Plastic Cling Film Market Size, (USD Million) & (MT): 2020 VS 2021 VS 2026 Figure 11. Global Plastic Cling Film Market Size and Forecast (2016-2026) & (USD Million) Figure 12. Global Plastic Cling Film Sales (2016-2026) & (MT) Figure 13. Global Plastic Cling Film Price by Type (2016-2026) & (USD/MT) Figure 14. Global Plastic Cling Film Production Capacity (2016-2026) & (MT) Figure 15. Global Plastic Cling Film Production Capacity by Geographic Region: 2020 VS 2021 Figure 16. Plastic Cling Film Market Drivers Figure 17. Plastic Cling Film Market Restraints Figure 18. Plastic Cling Film Market Trends Figure 19. Global Plastic Cling Film Sales Market Share by Manufacturer in 2020 Figure 20. Global Plastic Cling Film Revenue Market Share by Manufacturer in 2020 Figure 21. Plastic Cling Film Market Share by Company Type (Tier 1, Tier 2, and Tier 3) Figure 22. Top 3 Plastic Cling Film Manufacturer (Revenue) Market Share in 2020 Figure 23. Top 6 Plastic Cling Film Manufacturer (Revenue) Market Share in 2020 Figure 24. Global Plastic Cling Film Sales Market Share by Region (2016-2026) Figure 25. Global Plastic Cling Film Revenue Market Share by Region (2016-2026) Figure 26. North America Plastic Cling Film Revenue (2016-2026) & (USD Million) Figure 27. Europe Plastic Cling Film Revenue (2016-2026) & (USD Million) Figure 28. Asia-Pacific Plastic Cling Film Revenue (2016-2026) & (USD Million) Figure 29. South America Plastic Cling Film Revenue (2016-2026) & (USD Million) Figure 30. Middle East & Africa Plastic Cling Film Revenue (2016-2026) & (USD Million) Figure 31. Global Plastic Cling Film Sales Market Share by Type (2016-2026) Figure 32. Global Plastic Cling Film Revenue Market Share by Type (2016-2026) Figure 33. Global Plastic Cling Film Price by Type (2016-2026) & (USD/MT) Figure 34. Global Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 35. Global Plastic Cling Film Revenue Market Share by Application (2016-2026) Figure 36. Global Plastic Cling Film Price by Application (2016-2026) & (USD/MT) Figure 37. North America Plastic Cling Film Sales Market Share by Type (2016-2026) Figure 38. North America Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 39. North America Plastic Cling Film Sales Market Share by Country (2016-2026) Figure 40. North America Plastic Cling Film Revenue Market Share by Country (2016-2026) Figure 41. United States Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 42. Canada Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 43. Mexico Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 44. Europe Plastic Cling Film Sales Market Share by Type (2016-2026) Figure 45. Europe Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 46. Europe Plastic Cling Film Sales Market Share by Country (2016-2026) Figure 47. Europe Plastic Cling Film Revenue Market Share by Country (2016-2026) Figure 48. Germany Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 49. France Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 50. United Kingdom Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 51. Russia Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 52. Italy Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 53. Asia-Pacific Plastic Cling Film Sales Market Share by Region (2016-2026) Figure 54. Asia-Pacific Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 55. Asia-Pacific Plastic Cling Film Sales Market Share by Region (2016-2026) Figure 56. Asia-Pacific Plastic Cling Film Revenue Market Share by Region (2016-2026) Figure 57. China Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 58. Japan Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 59. Korea Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 60. India Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 61. Southeast Asia Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 62. Australia Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 63. South America Plastic Cling Film Sales Market Share by Type (2016-2026) Figure 64. South America Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 65. South America Plastic Cling Film Sales Market Share by Country (2016-2026) Figure 66. South America Plastic Cling Film Revenue Market Share by Country (2016-2026) Figure 67. Brazil Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 68. Argentina Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 69. Middle East & Africa Plastic Cling Film Sales Market Share by Type (2016-2026) Figure 70. Middle East & Africa Plastic Cling Film Sales Market Share by Application (2016-2026) Figure 71. Middle East & Africa Plastic Cling Film Sales Market Share by Country (2016-2026) Figure 72. Middle East & Africa Plastic Cling Film Revenue Market Share by Country (2016-2026) Figure 73. Turkey Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 74. Egypt Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 75. Saudi Arabia Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 76. South Africa Plastic Cling Film Revenue and Growth Rate (2016-2026) & (USD Million) Figure 77. Sales Channel: Direct Channel vs Indirect Channel Figure 78. Methodology Figure 79. Research Process and Data Source