1 Market Overview
    1.1 Product Overview and Scope of Augmented Reality in Retail
    1.2 Classification of Augmented Reality in Retail by Type
        1.2.1 Overview: Global Augmented Reality in Retail Market Size by Type: 2020 Versus 2021 Versus 2026
        1.2.2 Global Augmented Reality in Retail Revenue Market Share by Type in 2020
        1.2.3 Hardware
        1.2.4 Software
    1.3 Global Augmented Reality in Retail Market by Application
        1.3.1 Overview: Global Augmented Reality in Retail Market Size by Application: 2020 Versus 2021 Versus 2026
        1.3.2 Retail
        1.3.3 Consumer E-commerce
    1.4 Global Augmented Reality in Retail Market Size & Forecast
    1.5 Global Augmented Reality in Retail Market Size and Forecast by Region
        1.5.1 Global Augmented Reality in Retail Market Size by Region: 2016 VS 2021 VS 2026
        1.5.2 Global Augmented Reality in Retail Market Size by Region, (2016-2021)
        1.5.3 North America Augmented Reality in Retail Market Size and Prospect (2016-2026)
        1.5.4 Europe Augmented Reality in Retail Market Size and Prospect (2016-2026)
        1.5.5 Asia-Pacific Augmented Reality in Retail Market Size and Prospect (2016-2026)
        1.5.6 South America Augmented Reality in Retail Market Size and Prospect (2016-2026)
        1.5.7 Middle East and Africa Augmented Reality in Retail Market Size and Prospect (2016-2026)
    1.6 Market Drivers, Restraints and Trends
        1.6.1 Augmented Reality in Retail Market Drivers
        1.6.2 Augmented Reality in Retail Market Restraints
        1.6.3 Augmented Reality in Retail Trends Analysis
2 Company Profiles
    2.1 Microsoft
        2.1.1 Microsoft Details
        2.1.2 Microsoft Major Business
        2.1.3 Microsoft Augmented Reality in Retail Product and Solutions
        2.1.4 Microsoft Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.1.5 Microsoft Recent Developments and Future Plans
    2.2 Magic Leap
        2.2.1 Magic Leap Details
        2.2.2 Magic Leap Major Business
        2.2.3 Magic Leap Augmented Reality in Retail Product and Solutions
        2.2.4 Magic Leap Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.2.5 Magic Leap Recent Developments and Future Plans
    2.3 Google
        2.3.1 Google Details
        2.3.2 Google Major Business
        2.3.3 Google Augmented Reality in Retail Product and Solutions
        2.3.4 Google Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.3.5 Google Recent Developments and Future Plans
    2.4 Vuzix
        2.4.1 Vuzix Details
        2.4.2 Vuzix Major Business
        2.4.3 Vuzix Augmented Reality in Retail Product and Solutions
        2.4.4 Vuzix Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.4.5 Vuzix Recent Developments and Future Plans
    2.5 ThirdEye Gen
        2.5.1 ThirdEye Gen Details
        2.5.2 ThirdEye Gen Major Business
        2.5.3 ThirdEye Gen Augmented Reality in Retail Product and Solutions
        2.5.4 ThirdEye Gen Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.5.5 ThirdEye Gen Recent Developments and Future Plans
    2.6 Vuforia (PTC)
        2.6.1 Vuforia (PTC) Details
        2.6.2 Vuforia (PTC) Major Business
        2.6.3 Vuforia (PTC) Augmented Reality in Retail Product and Solutions
        2.6.4 Vuforia (PTC) Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.6.5 Vuforia (PTC) Recent Developments and Future Plans
    2.7 Wikitude
        2.7.1 Wikitude Details
        2.7.2 Wikitude Major Business
        2.7.3 Wikitude Augmented Reality in Retail Product and Solutions
        2.7.4 Wikitude Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.7.5 Wikitude Recent Developments and Future Plans
    2.8 ViewAR
        2.8.1 ViewAR Details
        2.8.2 ViewAR Major Business
        2.8.3 ViewAR Augmented Reality in Retail Product and Solutions
        2.8.4 ViewAR Augmented Reality in Retail Revenue, Gross Margin and Market Share (2019-2021)
        2.8.5 ViewAR Recent Developments and Future Plans
3 Market Competition, by Players
    3.1 Global Augmented Reality in Retail Revenue and Share by Players (2019-2021)
    3.2 Market Concentration Rate
        3.2.1 Top 3 Augmented Reality in Retail Players Market Share
        3.2.2 Top 10 Augmented Reality in Retail Players Market Share
        3.2.3 Market Competition Trend
    3.3 Augmented Reality in Retail Players Head Office, Products and Services Provided
    3.4 Mergers & Acquisitions
    3.5 New Entrants and Expansion Plans
4 Market Size Segment by Type
    4.1 Global Augmented Reality in Retail Revenue and Market Share by Type (2016-2021)
    4.2 Global Augmented Reality in Retail Market Forecast by Type (2021-2026)
5 Market Size Segment by Application
    5.1 Global Augmented Reality in Retail Revenue Market Share by Application (2016-2021)
    5.2 Augmented Reality in Retail Market Forecast by Application (2021-2026)
6 North America by Country, by Type, and by Application
    6.1 North America Augmented Reality in Retail Revenue by Type (2016-2026)
    6.2 North America Augmented Reality in Retail Revenue by Application (2016-2026)
    6.3 North America Augmented Reality in Retail Market Size by Country
        6.3.1 North America Augmented Reality in Retail Revenue by Country (2016-2026)
        6.3.2 United States Augmented Reality in Retail Market Size and Forecast (2016-2026)
        6.3.3 Canada Augmented Reality in Retail Market Size and Forecast (2016-2026)
        6.3.4 Mexico Augmented Reality in Retail Market Size and Forecast (2016-2026)
7 Europe by Country, by Type, and by Application
    7.1 Europe Augmented Reality in Retail Revenue by Type (2016-2026)
    7.2 Europe Augmented Reality in Retail Revenue by Application (2016-2026)
    7.3 Europe Augmented Reality in Retail Market Size by Country
        7.3.1 Europe Augmented Reality in Retail Revenue by Country (2016-2026)
        7.3.2 Germany Augmented Reality in Retail Market Size and Forecast (2016-2026)
        7.3.3 France Augmented Reality in Retail Market Size and Forecast (2016-2026)
        7.3.4 United Kingdom Augmented Reality in Retail Market Size and Forecast (2016-2026)
        7.3.5 Russia Augmented Reality in Retail Market Size and Forecast (2016-2026)
        7.3.6 Italy Augmented Reality in Retail Market Size and Forecast (2016-2026)
8 Asia-Pacific by Region, by Type, and by Application
    8.1 Asia-Pacific Augmented Reality in Retail Revenue by Type (2016-2026)
    8.2 Asia-Pacific Augmented Reality in Retail Revenue by Application (2016-2026)
    8.3 Asia-Pacific Augmented Reality in Retail Market Size by Region
        8.3.1 Asia-Pacific Augmented Reality in Retail Revenue by Region (2016-2026)
        8.3.2 China Augmented Reality in Retail Market Size and Forecast (2016-2026)
        8.3.3 Japan Augmented Reality in Retail Market Size and Forecast (2016-2026)
        8.3.4 South Korea Augmented Reality in Retail Market Size and Forecast (2016-2026)
        8.3.5 India Augmented Reality in Retail Market Size and Forecast (2016-2026)
        8.3.6 Southeast Asia Augmented Reality in Retail Market Size and Forecast (2016-2026)
        8.3.7 Australia Augmented Reality in Retail Market Size and Forecast (2016-2026)
9 South America by Country, by Type, and by Application
    9.1 South America Augmented Reality in Retail Revenue by Type (2016-2026)
    9.2 South America Augmented Reality in Retail Revenue by Application (2016-2026)
    9.3 South America Augmented Reality in Retail Market Size by Country
        9.3.1 South America Augmented Reality in Retail Revenue by Country (2016-2026)
        9.3.2 Brazil Augmented Reality in Retail Market Size and Forecast (2016-2026)
        9.3.3 Argentina Augmented Reality in Retail Market Size and Forecast (2016-2026)
10 Middle East & Africa by Country, by Type, and by Application
    10.1 Middle East & Africa Augmented Reality in Retail Revenue by Type (2016-2026)
    10.2 Middle East & Africa Augmented Reality in Retail Revenue by Application (2016-2026)
    10.3 Middle East & Africa Augmented Reality in Retail Market Size by Country
        10.3.1 Middle East & Africa Augmented Reality in Retail Revenue by Country (2016-2026)
        10.3.2 Turkey Augmented Reality in Retail Market Size and Forecast (2016-2026)
        10.3.3 Saudi Arabia Augmented Reality in Retail Market Size and Forecast (2016-2026)
        10.3.4 UAE Augmented Reality in Retail Market Size and Forecast (2016-2026)
11 Research Findings and Conclusion
12 Appendix
    12.1 Methodology
    12.2 Research Process and Data Source
    12.3 Disclaimer
                  
              

                

                 
List of Tables
    Table 1. Global Augmented Reality in Retail Revenue by Type, (USD Million), 2020 VS 2021 VS 2026
    Table 2. Global Augmented Reality in Retail Revenue by Application, (USD Million), 2020 VS 2021 VS 2026
    Table 3. Global Market Augmented Reality in Retail Revenue (Million USD) Comparison by Region (2016 VS 2021 VS 2026)
    Table 4. Global Augmented Reality in Retail Revenue (USD Million) by Region (2016-2021)
    Table 5. Global Augmented Reality in Retail Revenue Market Share by Region (2021-2026)
    Table 6. Microsoft Corporate Information, Head Office, and Major Competitors
    Table 7. Microsoft Major Business
    Table 8. Microsoft Augmented Reality in Retail Product and Solutions
    Table 9. Microsoft Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 10. Magic Leap Corporate Information, Head Office, and Major Competitors
    Table 11. Magic Leap Major Business
    Table 12. Magic Leap Augmented Reality in Retail Product and Solutions
    Table 13. Magic Leap Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 14. Google Corporate Information, Head Office, and Major Competitors
    Table 15. Google Major Business
    Table 16. Google Augmented Reality in Retail Product and Solutions
    Table 17. Google Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 18. Vuzix Corporate Information, Head Office, and Major Competitors
    Table 19. Vuzix Major Business
    Table 20. Vuzix Augmented Reality in Retail Product and Solutions
    Table 21. Vuzix Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 22. ThirdEye Gen Corporate Information, Head Office, and Major Competitors
    Table 23. ThirdEye Gen Major Business
    Table 24. ThirdEye Gen Augmented Reality in Retail Product and Solutions
    Table 25. ThirdEye Gen Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 26. Vuforia (PTC) Corporate Information, Head Office, and Major Competitors
    Table 27. Vuforia (PTC) Major Business
    Table 28. Vuforia (PTC) Augmented Reality in Retail Product and Solutions
    Table 29. Vuforia (PTC) Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 30. Wikitude Corporate Information, Head Office, and Major Competitors
    Table 31. Wikitude Major Business
    Table 32. Wikitude Augmented Reality in Retail Product and Solutions
    Table 33. Wikitude Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 34. ViewAR Corporate Information, Head Office, and Major Competitors
    Table 35. ViewAR Major Business
    Table 36. ViewAR Augmented Reality in Retail Product and Solutions
    Table 37. ViewAR Augmented Reality in Retail Revenue (USD Million), Gross Margin and Market Share (2019-2021)
    Table 38. Global Augmented Reality in Retail Revenue (USD Million) by Players (2019-2021)
    Table 39. Global Augmented Reality in Retail Revenue Share by Players (2019-2021)
    Table 40. Breakdown of Augmented Reality in Retail by Company Type (Tier 1, Tier 2 and Tier 3)
    Table 41. Augmented Reality in Retail Players Head Office, Products and Services Provided
    Table 42. Augmented Reality in Retail Mergers & Acquisitions in the Past Five Years
    Table 43. Augmented Reality in Retail New Entrants and Expansion Plans
    Table 44. Global Augmented Reality in Retail Revenue (USD Million) by Type (2016-2021)
    Table 45. Global Augmented Reality in Retail Revenue Share by Type (2016-2021)
    Table 46. Global Augmented Reality in Retail Revenue Forecast by Type (2021-2026)
    Table 47. Global Augmented Reality in Retail Revenue by Application (2016-2021)
    Table 48. Global Augmented Reality in Retail Revenue Forecast by Application (2021-2026)
    Table 49. North America Augmented Reality in Retail Revenue by Type (2016-2021) & (USD Million)
    Table 50. North America Augmented Reality in Retail Revenue by Type (2021-2026) & (USD Million)
    Table 51. North America Augmented Reality in Retail Revenue by Application (2016-2021) & (USD Million)
    Table 52. North America Augmented Reality in Retail Revenue by Application (2021-2026) & (USD Million)
    Table 53. North America Augmented Reality in Retail Revenue by Country (2016-2021) & (USD Million)
    Table 54. North America Augmented Reality in Retail Revenue by Country (2021-2026) & (USD Million)
    Table 55. Europe Augmented Reality in Retail Revenue by Type (2016-2021) & (USD Million)
    Table 56. Europe Augmented Reality in Retail Revenue by Type (2021-2026) & (USD Million)
    Table 57. Europe Augmented Reality in Retail Revenue by Application (2016-2021) & (USD Million)
    Table 58. Europe Augmented Reality in Retail Revenue by Application (2021-2026) & (USD Million)
    Table 59. Europe Augmented Reality in Retail Revenue by Country (2016-2021) & (USD Million)
    Table 60. Europe Augmented Reality in Retail Revenue by Country (2021-2026) & (USD Million)
    Table 61. Asia-Pacific Augmented Reality in Retail Revenue by Type (2016-2021) & (USD Million)
    Table 62. Asia-Pacific Augmented Reality in Retail Revenue by Type (2021-2026) & (USD Million)
    Table 63. Asia-Pacific Augmented Reality in Retail Revenue by Application (2016-2021) & (USD Million)
    Table 64. Asia-Pacific Augmented Reality in Retail Revenue by Application (2021-2026) & (USD Million)
    Table 65. Asia-Pacific Augmented Reality in Retail Revenue by Region (2016-2021) & (USD Million)
    Table 66. Asia-Pacific Augmented Reality in Retail Revenue by Region (2021-2026) & (USD Million)
    Table 67. South America Augmented Reality in Retail Revenue by Type (2016-2021) & (USD Million)
    Table 68. South America Augmented Reality in Retail Revenue by Type (2021-2026) & (USD Million)
    Table 69. South America Augmented Reality in Retail Revenue by Application (2016-2021) & (USD Million)
    Table 70. South America Augmented Reality in Retail Revenue by Application (2021-2026) & (USD Million)
    Table 71. South America Augmented Reality in Retail Revenue by Country (2016-2021) & (USD Million)
    Table 72. South America Augmented Reality in Retail Revenue by Country (2021-2026) & (USD Million)
    Table 73. Middle East & Africa Augmented Reality in Retail Revenue by Type (2016-2021) & (USD Million)
    Table 74. Middle East & Africa Augmented Reality in Retail Revenue by Type (2021-2026) & (USD Million)
    Table 75. Middle East & Africa Augmented Reality in Retail Revenue by Application (2016-2021) & (USD Million)
    Table 76. Middle East & Africa Augmented Reality in Retail Revenue by Application (2021-2026) & (USD Million)
    Table 77. Middle East & Africa Augmented Reality in Retail Revenue by Country (2016-2021) & (USD Million)
    Table 78. Middle East & Africa Augmented Reality in Retail Revenue by Country (2021-2026) & (USD Million)
List of Figures
    Figure 1. Augmented Reality in Retail Picture
    Figure 2. Global Augmented Reality in Retail Revenue Market Share by Type in 2020
    Figure 3. Hardware
    Figure 4. Software
    Figure 5. Augmented Reality in Retail Revenue Market Share by Application in 2020
    Figure 6. Retail Picture
    Figure 7. Consumer E-commerce Picture
    Figure 8. Global Augmented Reality in Retail Revenue, (USD Million): 2020 VS 2021 VS 2026
    Figure 9. Global Augmented Reality in Retail Revenue and Forecast (2016-2026) & (USD Million)
    Figure 10. Global Augmented Reality in Retail Revenue Market Share by Region (2016-2026)
    Figure 11. Global Augmented Reality in Retail Revenue Market Share by Region in 2020
    Figure 12. North America Augmented Reality in Retail Revenue (USD Million) and Growth Rate (2016-2026)
    Figure 13. Europe Augmented Reality in Retail Revenue (USD Million) and Growth Rate (2016-2026)
    Figure 14. Asia-Pacific Augmented Reality in Retail Revenue (USD Million) and Growth Rate (2016-2026)
    Figure 15. South America Augmented Reality in Retail Revenue (USD Million) and Growth Rate (2016-2026)
    Figure 16. Middle East and Africa Augmented Reality in Retail Revenue (USD Million) and Growth Rate (2016-2026)
    Figure 17. Augmented Reality in Retail Market Drivers
    Figure 18. Augmented Reality in Retail Market Restraints
    Figure 19. Augmented Reality in Retail Market Trends
    Figure 20. Microsoft Recent Developments and Future Plans
    Figure 21. Magic Leap Recent Developments and Future Plans
    Figure 22. Google Recent Developments and Future Plans
    Figure 23. Vuzix Recent Developments and Future Plans
    Figure 24. ThirdEye Gen Recent Developments and Future Plans
    Figure 25. Vuforia (PTC) Recent Developments and Future Plans
    Figure 26. Wikitude Recent Developments and Future Plans
    Figure 27. ViewAR Recent Developments and Future Plans
    Figure 28. Global Augmented Reality in Retail Revenue Share by Players in 2020
    Figure 29. Augmented Reality in Retail Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
    Figure 30. Global Top 3 Players Augmented Reality in Retail Revenue Market Share in 2020
    Figure 31. Global Top 10 Players Augmented Reality in Retail Revenue Market Share in 2020
    Figure 32. Key Players Market Share Trend (Top 3 Market Share: 2019 VS 2020 VS 2021)
    Figure 33. Global Augmented Reality in Retail Revenue Share by Type in 2020
    Figure 34. Global Augmented Reality in Retail Market Share Forecast by Type (2021-2026)
    Figure 35. Global Augmented Reality in Retail Revenue Share by Application in 2020
    Figure 36. Global Augmented Reality in Retail Market Share Forecast by Application (2021-2026)
    Figure 37. North America Augmented Reality in Retail Sales Market Share by Type (2016-2026)
    Figure 38. North America Augmented Reality in Retail Sales Market Share by Application (2016-2026)
    Figure 39. North America Augmented Reality in Retail Revenue Market Share by Country (2016-2026)
    Figure 40. United States Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 41. Canada Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 42. Mexico Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 43. Europe Augmented Reality in Retail Sales Market Share by Type (2016-2026)
    Figure 44. Europe Augmented Reality in Retail Sales Market Share by Application (2016-2026)
    Figure 45. Europe Augmented Reality in Retail Revenue Market Share by Country (2016-2026)
    Figure 46. Germany Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 47. France Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 48. United Kingdom Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 49. Russia Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 50. Italy Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 51. Asia-Pacific Augmented Reality in Retail Sales Market Share by Type (2016-2026)
    Figure 52. Asia-Pacific Augmented Reality in Retail Sales Market Share by Application (2016-2026)
    Figure 53. Asia-Pacific Augmented Reality in Retail Revenue Market Share by Region (2016-2026)
    Figure 54. China Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 55. Japan Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 56. South Korea Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 57. India Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 58. Southeast Asia Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 59. Australia Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 60. South America Augmented Reality in Retail Sales Market Share by Type (2016-2026)
    Figure 61. South America Augmented Reality in Retail Sales Market Share by Application (2016-2026)
    Figure 62. South America Augmented Reality in Retail Revenue Market Share by Country (2016-2026)
    Figure 63. Brazil Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 64. Argentina Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 65. Middle East and Africa Augmented Reality in Retail Sales Market Share by Type (2016-2026)
    Figure 66. Middle East and Africa Augmented Reality in Retail Sales Market Share by Application (2016-2026)
    Figure 67. Middle East and Africa Augmented Reality in Retail Revenue Market Share by Country (2016-2026)
    Figure 68. Turkey Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 69. Saudi Arabia Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 70. UAE Augmented Reality in Retail Revenue and Growth Rate (2016-2026) & (USD Million)
    Figure 71. Methodology
    Figure 72. Research Process and Data Source